#2 is interesting. I'd suggest cropping in closer on the IV bag, using one of the older phone cords (the curly phone cord land lines have). This way you can focus in more on the concept and alleviate the need for the pole and stand.
#3 is also a cool idea but may be harder to comp. If you choose to do this one, you'll have the double challenge of making the device look like a bluetooth and a hearing device.
#4 is a cool idea, however it runs the risk of looking more like a widget than a combination of devices. Maybe you can back-pocket this one for later.
#5 does not feel as strong. I'd keep this as a backup in case #3 doesn't work out.
Please begin comping #1, #2 and #3. Again, I really like the way this campaign is coming along.
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Sorry but every time I posted, the image is not the right angle.
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ReplyDeleteNice work. Here are my responses to your options:
ReplyDelete#1 is looking good. You can comp up this image.
#2 is interesting. I'd suggest cropping in closer on the IV bag, using one of the older phone cords (the curly phone cord land lines have). This way you can focus in more on the concept and alleviate the need for the pole and stand.
#3 is also a cool idea but may be harder to comp. If you choose to do this one, you'll have the double challenge of making the device look like a bluetooth and a hearing device.
#4 is a cool idea, however it runs the risk of looking more like a widget than a combination of devices. Maybe you can back-pocket this one for later.
#5 does not feel as strong. I'd keep this as a backup in case #3 doesn't work out.
Please begin comping #1, #2 and #3. Again, I really like the way this campaign is coming along.