This looks fantastic. The only adjustments you need to make are copy related.
BODY COPY
• Capitalize "The"
OFFER BOX
• Take the * off the free trial line. A few words in your offer box need capitalization. Also, putting the number before the code makes sense so people know how and where to redeem the code. Lastly, remove the "code expires." This isn't necessary for your portfolio. Use this:
FREE TRIAL: 24-HOUR HEALTH HOTLINE Try our Audiotape Library, free of charge. Call toll-free 800.882.4462 (88CIGNA) Enter in the following code using your keypad: FREECIGNA (373324462)
Here is some alternative copy. Headline Sub-head Bodycopy
Short of breath? Palpitations? Sick with worry? Heart racing? Pulse racing? Dry mouth? Seeking comfort?
Advice is just a call away
CIGNA’s 24-Hour Health Information Line gives members 24/7 access to specially trained nurses, and an audio library of more than 1,000 health-related topics free of charge. All calls are toll-free and confidential, and just another way that CIGNA HealthCare sets your mind at ease.
Creative Direct explores the the process of Direct Marketing through a series of assignments that encourage students to strategize and execute high-impact direct mail campaigns.
This blog exists to extend collaboration outside the classroom by providing an avenue for students to post and critique their latest work.
This looks fantastic. The only adjustments you need to make are copy related.
ReplyDeleteBODY COPY
• Capitalize "The"
OFFER BOX
• Take the * off the free trial line. A few words in your offer box need capitalization. Also, putting the number before the code makes sense so people know how and where to redeem the code. Lastly, remove the "code expires." This isn't necessary for your portfolio. Use this:
FREE TRIAL: 24-HOUR HEALTH HOTLINE
Try our Audiotape Library, free of charge.
Call toll-free 800.882.4462 (88CIGNA)
Enter in the following code using your keypad:
FREECIGNA (373324462)
Here is some alternative copy.
ReplyDeleteHeadline
Sub-head
Bodycopy
Short of breath?
Palpitations?
Sick with worry?
Heart racing?
Pulse racing?
Dry mouth?
Seeking comfort?
Advice is just a call away
CIGNA’s 24-Hour Health Information Line gives members 24/7 access to specially trained nurses, and an audio library of more than 1,000 health-related topics free of charge. All calls are toll-free and confidential, and just another way that CIGNA HealthCare sets your mind at ease.