• Line isn't as strong as some of the ones we went over in class. I like the sentiment here. You just need to spin it in a more interesting way. Give it the same attitude as the interior heads.
Inside (left):
• If possible, shorten the body copy on this side.
• Maybe replace "Go to" with "Visit" or something more friendly.
• Remove hyphen on "Fill in." If it's a small # of fields left to fill in, consider saying the #...
• An application will not open. You can just something to the effect of: your basic mailing information will be pre-populated / autofilled.
• Adjust last line. Not as punchy or short as it could be.
Inside (right):
• Make the last line (Visit Ally.com...) stand out. Bold? Slightly larger text size?
Creative Direct explores the the process of Direct Marketing through a series of assignments that encourage students to strategize and execute high-impact direct mail campaigns.
This blog exists to extend collaboration outside the classroom by providing an avenue for students to post and critique their latest work.
Please let us know what you guys think.
Back:
ReplyDelete• Needs line about offer. "Sign up now..."
Front:
• Line isn't as strong as some of the ones we went over in class. I like the sentiment here. You just need to spin it in a more interesting way. Give it the same attitude as the interior heads.
Inside (left):
• If possible, shorten the body copy on this side.
• Maybe replace "Go to" with "Visit" or something more friendly.
• Remove hyphen on "Fill in." If it's a small # of fields left to fill in, consider saying the #...
• An application will not open. You can just something to the effect of: your basic mailing information will be pre-populated / autofilled.
• Adjust last line. Not as punchy or short as it could be.
Inside (right):
• Make the last line (Visit Ally.com...) stand out. Bold? Slightly larger text size?