RainX
New tag: Go places.
LEFT
Headline: The blade that’s right for your adventure.
Subhead: RainX wants you to be able to see the road and know where you are going. Log onto yourclearadventure.com to read our blog about the traveling conditions and great scenery on our route. Leave soon to beat the traffic.
RIGHT:
Headline: Enjoy the road and even the pit stops.
Subhead: Follow our online map to pick up traveler’s tips and discounts along the way. Now grab your coat and hit the road.
STARTER CARD:
Snow is beautiful, rain is mysterious and sleet is just annoying. Be prepared for the worst of what Mother Nature can dish out. We’ve taken care of your vision so you can see the road in any type of weather.
Begin with 20% off wipers that wont let you down.
MUD:
Getting stuck in the mud can ruin a great day. To prevent wasting your weekend stuck in the dirt, follow these rules when playing on the mud:
- Look behind your truck before jumping in
- Go easy on the gas when starting your car
- Bring a raincoat in case your pushing the car
Get your free car wash and hope is cleans your car.
SNOW: Wind burned skin is the mark of a true weekender. Don’t let the snow that makes for great powder keep you from hitting the slopes. Ensure that you can shred as long as you want by following these tips:
- Always carry your snow chains in the car
- Drive at a lower gear when on packed snow
- Take the curves slow and easy
Get some hot cocoa from the nearest gas station and try to stay warm.
RAIN:
Getting stuck in the rain while hiking can put a damper on your fun. So can getting stuck in really heavy rain while trying to get there. Prevent getting mad at Mother Nature by following these tips:
- Slow down in heavy rain
- Turn on your headlights
- Pullover on the road and wait for the rain to let up
Enjoy 20% off a hot dinner as a reward for making it through the rain.
Closer.
ReplyDeleteFirst sentence inside card is not as strong as it could be: 'RainX wants you to be able to see the road and know where you are going.' Can you make it more succinct? And possibly not lead with 'Rain-X'?...
Bring a raincoat in case you HAVE TO push the car OUT OF THE SLUDGE
Get your free car wash and hope is cleans your car. (delete 'hope' because it will)
Same thing here:
Get some hot cocoa from the nearest gas station and try to stay warm. (no 'try to') Spin these so they're positive. Something like: 'Stay warm with a free cup of cocoa from the nearest gas station.' Better yet, name the gas station... Or reference online map for participating gas stations.